Integrated Media Supervisor

The Integrated Media Supervisor is responsible for the management of key day-to-day client relationships and the supervision and functioning of the media team to ensure all initiatives are strategically and creatively on target, delivered on time and on budget. Primary responsibilities include managing comprehensive campaigns, with responsibility for day-to-day client and account/creative/production/media management, strategic planning, recommendations and overall problem solving associated with creation, development and implementation of successful integrated ad campaigns—TV, digital, print, OOH, social, audio, etc.

Primary Responsibilities

• Act as client relationship manager, understand clients’ marketing objectives and work with Creative and Account Management teams to develop strategies that meet those objectives on a daily basis
• Act as a primary advocate for clients’ brands on accounts, ensuring brand consistency across all projects and actively acquire thorough knowledge of clients’ businesses to meet objectives
• Assist Group Account Director and Integrated Media Director as needed
• Supervise and mentor junior team members in their direct responsibilities; enable and encourage exceptional performance from team
• Initiate and review reports, trends, results and interpret data to make proactive strategic recommendations to advance the business initiatives
• Effectively communicate and collaborate with cross-functional agency team to ensure flawless execution of plans, including account, buying, creative, traffic and finance
• Maintain good rapport with sales representatives and vendors to negotiate the most efficient rates possible and secure added value whenever possible
• Manage the flow of client media-related issues based on changes in direction, goals and budgets; must be capable of creating solutions and proactively resolving issues
• Deliver POVs/position papers on key client issues and/or client opportunities
• Demonstrate excellent attention to detail and follow-through skills
• Serve as a role model with a positive attitude and facilitate a team environment

Education and Experience

• Bachelor’s degree in marketing, business, communications or similar related field
• 5+ years’ agency experience
• A solid understanding of general market advertising (both national and local market) and a familiarity with direct marketing
• Integrated media strategy experience—TV, print and digital are a must; OOH and radio experience a plus
• Detail-oriented, organized, and excellent written/verbal communication and presentation skills
• Demonstrated advanced proficiency with Microsoft Word, Excel and PowerPoint applications
• Proficiency on media-related and other basic software packages (e.g. MRI, Scarborough, Kantar, comScore, Sizmek, Telmar, IMS, etc.)
• Experience with Mediaocean OX a plus
• Enthusiastic, team player with an “anything is possible” attitude

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