Account Executive – DWP MWD

The Account Executive is an advertising and integrated marketing professional. A primary focus will be executing digital and non-digital communications in an integrated fashion, although additional experience in other disciplines is a plus. The Account Executive should have the ability to juggle multiple projects in a fast-paced environment while still meeting deadlines and being fun to work with. This person should also be eager to learn new skills, acquire more responsibility and be comfortable with client contact on a day-to-day basis.

The primary account responsibilities for this person will be related to utility marketing and advertising, and we are looking for people who have this type of category experience.

Summary

Primary responsibilities include assisting in the overall management of campaigns, day-to-day client management, providing direction and input to creative teams, reporting and interpretation of response data, next steps, recommendations and overall problem-solving associated with running a successful ad/marketing campaign.

Responsibilities

• Develop and implement fast-paced campaigns from start to finish
• Communicate and present campaign results
• Manage the daily operations of your assigned Account to ensure that client is satisfied
• Function as a primary liaison between the client and the agency
• Function as the client’s advocate within the agency
• Develop creative briefs and other documents to assist in creative development
• Review creative recommendations from the agency to make sure they align with the client’s needs
• Management of 3rd-party vendors
• Review reports, trends and results, interpret data to make proactive recommendations to advance the campaign and the client’s business initiatives
• Review budgets and make changes/recommendations as necessary
• Assist supervisors as necessary
• Demonstrate a desire to learn and expand skill-set

Accountabilities

• Excellence in client service and satisfaction
• Excellence in collaboration in a team environment
• Accuracy in calculating numbers and in report preparation and presentation
• Troubleshoot and problem-solve as appropriate
• Demonstrate excellent attention to detail and follow-through skills
• Complete assignments and/or agreements within deadlines

Education and Experience

• A BS/BA degree in marketing, communications or related field
• A minimum of 3 years’ experience managing ad/marketing campaigns in an account service role in an ad agency or in-house marketing department
• Experience working on public or private utility communications Good communication and writing skills—examples a plus!
• Experience producing TV, radio, out-of-home, digital and social media
• Proficient at problem-solving and brainstorming for solutions
• Ability to analyze and interpret data, graphs and charts
• Demonstrated intermediate proficiency with Microsoft Word, Excel and PowerPoint applications
• Excellent verbal communication skills

Skills

• Ability to instill confidence in clients
• Good understanding of the creative process and how to work with creative teams
• Ability to work well as an integral part of the team
• Aggressive about getting things done well and on time

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