Paid Search Manager


Quigley-Simpson is on the hunt for a Paid Search Manager. We need someone with a proven track record in maximizing results who can manage paid search campaigns. You will be responsible for all campaign details from strategy to day-to-day management. You will have full ownership of your campaigns, working on everything from keyword research to ad copy testing and analysis.

The ideal candidate is data driven, detail oriented and a self-starter who can hit the ground running and immediately contribute to currently running campaigns.

Essential Functions

• Manage paid search campaigns across Google and Bing
• Execute paid search campaign management best practices and processes. Follow appropriate optimization schedules, setup, and QA to achieve client KPIs
• Oversee planning, buying and optimization of paid search media across key clients
• Support team members with ad hoc trafficking, campaign management and analysis
• Troubleshoot and solve technical issues
• Set realistic expectations for deliverables and make every effort to meet them with quality work
• Maintain and grow client search budgets
• Conduct keyword research and competitive analysis
• Proactively review campaigns to identify insights and provide strategic campaign recommendations
• Monitor and analyze the performance of SEM campaigns and programs, and generate/deliver ongoing performance updates
• Work closely with the Account Team in order to understand all clients and campaign objectives
• Work directly with clients for all paid search campaign requests—answer questions and address issues
• Track all performance and develop weekly/monthly progress reports—share findings with the online and offline media teams
• Ability to present strategic value within paid search to senior-level clients
• Lead regular client status calls, as required

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