The Group Account Director will be responsible for managing multiple high-profile financial services brands, with scope that tends to be below the line (email design, landing page design, etc.). This includes the management of key day-to-day client relationships, as well as the supervision and functioning of the account teams assigned to the various brands, to ensure that all work is strategically and creatively on target and delivered on time and on budget. Primary responsibilities include managing campaigns that have multiple stakeholders and the overall problem-solving associated with the development and implementation of successful campaigns. Having experience in email and landing page design, communications, and best practices is critical. Ideally, this person will also have experience with all traditional agency services, such as strategic planning and development, creative development and production, media planning and buying, and analytics.

Primary Responsibilities

• Manage account teams assigned to multiple brands, providing senior leadership with guidance and mentorship
• Supervise staff in their direct responsibilities, enable and encourage exceptional performance from account management team
• Act as client relationship manager, understand clients’ marketing objectives, and work with agency teams to develop creative strategies that meet those objectives
• Act as a primary advocate for the clients’ brands, ensuring brand consistency across all projects; actively acquire thorough knowledge of clients’ business to meet objectives
• Maintain a current and broad knowledge of clients’ business and competition to direct and contribute to marketing and advertising plans
• Partner with other client agencies as needed, as part of an interagency team
• Provide assistance related to agency, team, and management policies and practices
• Act as a resource of knowledge for the agency and lend experience to other accounts, when necessary
• Work on new business, as required

 

Education and Experience

• Bachelor’s degree in marketing, business, communications, or similar field
• 10+ years of agency experience
• Experience with multiple marketing channels, both digital and nondigital, with extensive experience in below-the-line work, especially email communications and landing page design
• Proficient at problem-solving and at brainstorming for solutions
• Excellent written and oral communication skills
• Excellent presentation skills
• Flexibility in adapting to new tasks and shifting priorities
• Strong ability to author presentation decks
• Strong supervisory and mentorship skills

 

Company Overview

Quigley-Simpson is a full-service advertising agency located in West Los Angeles and New York that specializes in strategy, marketing, media planning and buying, brand building, creative development, production, and multicultural advertising. The agency combines the disciplines of direct response advertising with branding to create effective and accountable campaigns that enhance our clients’ return on investment. We do this for both creative and media clients. Quigley-Simpson’s extensive experience spans across television, OTT/CTV, digital, audio, print, out-of-home, collateral, direct mail, and mobile advertising.

Job Overview

The Senior Media Buyer position plays a key role in the Media Investment group and toward the success of our clients. The buyer’s responsibility is to negotiate, purchase, optimize, and monitor performance to ensure client deliverables are achieved. As the ideal candidate, you will also have a firm understanding of developing creative media plans that support client business objectives as well as the ability to juggle multiple projects in a fast-paced environment. Quigley-Simpson is looking for a passionate individual who understands media and the challenges we face daily with the ability to be nimble when needed. We are a collaborative group of individuals who work hard, play hard, and have fun doing it. Quigley-Simpson cares deeply about our clients and strives to engage their audience with the most effective and efficient media.

Job Responsibilities

• Negotiate and buy profitable media for both linear and OTT; monitor buy maintenance daily such as inputting buys/IOs, making revisions, pulling reports, review pre/post logs, understand and track pacing of impressions served, optimize against benchmarks/goals, monitor performance, post wrap-ups, etc.
• Work within all types of buying, including national DRTV, hybrid, local market, OTT, etc.
• Plan, manage, and supervise media campaigns to ensure goals are being met (budgetary, TRPs, CPO/ratio, CPP, CPM, etc.)
• Reallocate spending by vendor/station as needed and work closely with media buyers and directors to proactively manage spending
• Must maintain clearances and pacing while achieving assigned goals
• Implement media plans and strategy
• Analyze media programs and reports so as to make quality buys
• Call vendors/stations for clarification on various issues and resolve discrepancies
• Develop and maintain good relationships with vendors/stations, daily contact with reps
• Liaise with other departments to ensure clients’ needs are being met
• Regularly communicate details about buys, vendor/station updates, and any research to help managers/leads make good campaign decisions
• Be an expert on the vendor/station you buy for, which includes understanding trends, marketplace, competitors, demographics of the vendor/station, programming, targeting, etc.
• Understand Traffic procedures and deadlines
• Be familiar with priority campaigns and take proactive approach to inform vendors/stations
• Understand what other departments do and how the Media Investment group fits into the company as a whole
• Understand each vendor’s/station’s restrictive programming per client(s)
• Must ensure accuracy in all areas of media management and buying

Job Requirements

• 4+ years of active experience in a media buying role (national DRTV experience preferred)
• Demonstrates solid technical and negotiating skills
• Working knowledge of Mediaocean buying software (preferred but not required)
• Proficient at problem-solving and brainstorming for thoughtful solutions
• Demonstrates intermediate proficiency with Microsoft Word and Excel
• Experience in using various media research tools such as Kantar, Nielsen, Innovid, and SRDS is preferred but not required­­

Summary

Assist media planning and buying team(s) with planning and implementation for client accounts.  

Responsibilities

• Gather information to be used in developing media plans, such as demographic profiles, media usage habits, media costs, and competitive spend data
• Assist planners in developing media strategy and recommendations
• Prepare and maintain buy details, flowcharts, and budgets for media plans using Excel, PowerPoint, and planning-specific software
• Review and verify media buys to ensure proper execution
• Issue and maintain insertion orders
• Perform media operations-based functions to ensure proper implementation and execution of media programs
• Assist in development of client dashboards, including collection and aggregation of data and final dashboard creation
• Assist planners with campaign analysis and optimization recommendations
• Maintain client and campaign budgets, including billing discrepancy resolution, financials process, and client billing
• Provide research for and write portions of media Point-Of-Views (POVs) and recommendations considering circulation, audience information, and product usage information to determine whether appropriate choice for use
• Meet with sales reps to analyze value and applicability of media vehicles for client media plan

Requirements

• Bachelor’s degree required, with related coursework in advertising, marketing, and/or communications
• 0-1 year media planning/buying experience (internship strongly preferred)
• Working understanding of media, research resources, and terminology
• Excellent verbal and written communication, presentation, organizational, interpersonal, and analytical skills
• Detail-oriented, organized, good follow-through, able to multitask, and work well under tight deadlines in a fast-paced environment
• Mastery of Word, Excel, and PowerPoint

Director of Customer Experience

Quigley-Simpson is looking to hire a Director of Customer Experience to lead and grow our Customer Experience (CX) practice. As a member of our Senior Leadership Team, the ideal candidate will be relentless in ensuring that we are delivering on our mission of putting people at the center of everything we do, both for our clients and for our agency. You will work with agency leaders, collaborating with strategy, creative, media, and data experts to design and deliver compelling customer experiences; and identifying opportunities for innovation and excellence across all consumer touchpoints. You will work on exciting client engagements, with brands in health care, financial services, travel, and CPG, designing innovative customer experiences that create meaningful brand engagement, drive customer acquisition, and generate new opportunities for business growth.   This is a hybrid role. You will be actively working on important client engagements while evolving the vision of the CX practice and the solutions and services we deliver to our clients. Your challenge will be to expand the agency’s capabilities, team and client portfolio while ensuring ongoing delivery excellence across existing client engagements. You will have the full support of the executive team to ensure success in your role.  

What you’ll do:

• Establish a vision and road map for the practice, evolving existing CX solutions while identifying opportunities for innovation and service expansion.
• Leverage your network of experience design experts to expand the team and ensure that you have the best possible experts assigned to client engagements.
• Work directly on client projects, developing CX strategy, creating personas, designing wireframes, and mapping consumer journeys.
• Identify opportunities for creating digital products and branded services, and recommend media strategy and investments for the consumer journey.
• Develop and deliver research strategies that uncover unique consumer insights, and contribute to CX planning.
• Participate in new business pursuits, providing CX expertise to create winning proposals and presenting ideas during client meetings and pitches.

 

What you need:

• A minimum of at least seven years’ experience as a CX/UX designer at an agency or within a brand team.
• An uncanny ability to balance both team management and hands-on delivery.
• Experience in designing commerce solutions (highly preferred).
• Experience using data and analytics to drive CX decisions.
• A cross-channel mindset that understands how to design experiences that start and end anywhere and are fluid across web, mobile, apps, IoT, and emerging platforms, such as voice.
• Excitement for innovations in technology, following emerging trends that inspire new ways to design CX solutions.
• Strong interpersonal skills. You enjoy working closely with clients and are confident in challenging client assumptions, based on data and research.
• A successful track record leading interdisciplinary teams in creating great experiences, with exceptional skills in mentoring, presenting, and visual communication.
• Experience in designing for multiple industries, including CPG, travel, health care, and financial services (a plus).
• A disciplined and proven research approach that uncovers hard-to-find consumer insights based on real data.
• Extensive prototyping skills, with experience using industry standard tools (Figma, Sketch, Axure, InVision, Adobe, etc.) to frame challenges, test concepts, uncover opportunities, and communicate solutions to internal teams and clients.
• Exceptional presentation skills. You must be able to conduct compelling design meetings, both internally and with clients, to share design concepts, storyboards, wireframes, sitemaps, screen flows, and journey maps.

Summary

Seeking a hands-on, detail-oriented copywriter responsible for the creation and execution of email, landing pages, web modules, and paid media such as web banners, social media and the occasional online video. Experience writing fairly complex emails is a must, and experience with CRM (Customer Relationship Marketing) on a large brand is a plus. The copywriter collaborates with an art director to create strategic communications for a prestigious financial services client.

Core Competencies

• Exemplifies strong writing skills
• Strong thinker who can translate tactical messaging into consumer-facing language
• Ability to adapt writing to any brand voice
• Ability to write smart, clever headlines and clear, concise copy
• Knowledge of best practices across digital and social channels
• Experience writing email, web pages, social media and web banners
• Ability to write to restrictive word counts
• Highly detail-oriented and organized
• Comfortable managing heavy volume of deliverables
• Delivers high-quality work with emphasis on quality control
• Able to digest client feedback and effectively revise work
• Can multitask and manage changing priorities
• Able to collaborate with team members across all departments and respect/follow processes
• Team player

 

Mastery

• Able to communicate and present work with confidence and clarity
• Can present work within a strategic framework
• Able to present work to clients and effectively field comments/questions
• Nurtures relationships and resolves problems with an appropriate mix of verbal and written communication

 

Academic/Educational Requirements

• A B.S./B.A. degree or relevant experience

 

Required Skills/Experience

• 3+ years of experience in a copywriting role
• Proficiency with Microsoft Word
• Knowledge of digital trends, innovations in culture, technology and social media
• Excellent communication skills
• Upbeat, positive attitude
• All applicants must provide samples (including Email) via a link to an online portfolio of recent work

       

Summary

Quigley-Simpson is looking for a Paid Social Media Sr. Supervisor to grow acquisitions and awareness that drive business forward through paid social media. Highly visible, client-facing, strategic and fun role across the CPG, retail (e-commerce) and nonprofit categories.

Roles and Responsibilities

• Develop social media strategies and create comprehensive presentations that detail campaign objectives, tactics, rationale, strategy, budget allocation, media selection and all relevant documentation (research, flowcharts, samples, analysis, competitive overview, audits, etc.)
• Execute paid social media campaigns and initiatives that expand client brand awareness, drive app installs, drive customer growth and ultimately increase conversion volume
• Partner with our Brand/Creative/E-commerce teams to provide social strategy recommendations on ad creative, copy and landing pages to optimize performance for acquiring new, valuable customers
• Collaborate with interagency teams to set up campaigns and tests that will yield creative and media insights and performance
• Conduct granular-level reporting approach needed to look at various audience segments across creative and placement, which can then be rolled up to macro-level insights and learnings
• Lead clients, instilling trust in authority of your in-depth knowledge of all digital campaign elements and industry developments
• Provide the client with the necessary trafficking information (plans, deadlines, specification sheets, etc.) required to deliver assets to the appropriate vendors in a timely manner
• Coordinate assets and tags with vendors and ensure campaigns are delivering against KPIs
• Proactively manage campaign execution
• Optimize all Social Advertising campaigns using levers such as customer targeting, content, creative and bid optimization
• Develop growth strategies across all existing and new accounts
• Continually analyze campaign performance as a goal for improving client performance, with a focus on scaling new customer acquisition as well as increasing customer retention
• Work with Director on reigning new and existing team members on paid social go-to-market strategies as well as reporting (storytelling)

Required Skills/Experience

The ideal candidate will have a strong background in strategic planning within the social and digital space as well as experience developing and implementing highly successful social media campaigns

• Bachelor’s degree from an accredited college or university
• Minimum 6–7 years of experience in social media, with focus on conversion- focused campaigns, along with track record of success and career growth
• Must have in-platform execution experience setting up campaigns and pulling levers in Facebook, Twitter, Pinterest and Snapchat, (TikTok, LinkedIn, Reddit a plus)
• Facebook Blueprint–certified
• Experience with building custom audiences and expanding audiences in order to achieve continued scale
• Experience using Google Analytics for reporting
• Familiarity with pixel placement for retargeting and attribution
• Experience using Facebook Marketing Partners (ad tech, creative, analytics) is a plus
• Fluency with third-party ad servers like DoubleClick Campaign Manager and Sizmek is a plus
• Google AdWords certification is a plus
• Excellent written, verbal communication and presentation skills
• Well-versed in the Microsoft Office suite, specifically Excel and PowerPoint
• Ability to work efficiently in a fast-paced environment with a high level of accuracy and attention to detail
• Understands consumer journey from awareness to conversion and leverages insights to unlock new growth opportunities
• Able to work across multiple accounts

This position assists our Media Buyers in placing and maintaining media buys, preparing and confirming bookings, making revisions, maintaining/updating logs, screening/tracking programming content and data entry. Forms of media are television, CTV/OTT, streaming audio, podcasting, etc. Heavy focus in television.

This is an entry-level position working in the Media Investment department. The ideal candidate is driven and focused, loves working with numbers and details, organized and communicates well with vendors and internally with those around them outside of just emails. Position title will be based on experience.

 

Responsibilities

• Contact television stations and OTT vendors to obtain buy confirmations
• Input buys and solve discrepancies
• Create reports and format in Excel
• Pull, read and analyze reports
• Email stations weekly regarding various issues (e.g., restrictive programming)
• Manage confirmations and cancellations
• Write credit memos to stations and confirm receipt
• Manage post-log deadlines
• Connect with stations to resolve discrepancies
• Understand traffic procedures and deadlines
• Regularly communicate with buyer on clearance, order confirmations and rotations
• Assist in a variety of miscellaneous department tasks

Accountabilities

• Ensure accuracy in data entry
• Troubleshoot and problem-solve as appropriate
• Demonstrate excellent attention to detail and follow-through skills
• Meet media deadlines

Skills

• Detail-oriented
• Able to multitask and manage shifts in priorities
• Professional business writing skills
• Able to effectively investigate and solve problems
• Proactive, independent thinker
• Able to effectively communicate both verbally and in writing
• Able to manage expectations and adapt to a variety of personalities
• Able to make good decisions
• Beginning to intermediate proficiency at MS Office programs, including Outlook, Word, Excel and PowerPoint

Education and Experience

• Bachelor’s degree in communications or related field
• 0-2+ years prior experience in an administrative assistant or coordinator capacity

 

JOB DESCRIPTION

Quigley-Simpson has an opening for an Assistant Digital Media Planner. This person assists in the planning, implementing and maintaining of media campaigns across multiple digital channels. This position is essential in the day-to-day tactical management of the media account and requires an individual who works well in a team-based, fast-paced, detail-oriented environment. While advanced media thinking is not expected, the successful Assistant Digital Media Planner/Buyer is resourceful and demonstrates the initiative to participate in advanced projects.  

RESPONSIBILITES

• Learns how to create and present media-specific documents such as RFPs, media plans, objectives and strategies decks, and other related functions
• Supports team in media-plan development stage to collect RFP responses from partners/sites and assists in analyzing proposals and partner negotiations
• Assists with traffic plan assets such as creative and required tracking tags
• Helps to set up third-party ad server/tracker system: follows through to ensure sites are enabled, functioning properly and that all materials are received from creative agency
• Executes Quality Assurance (QA) of tracking functionality and creative units to identify and solve any issues
• Fine-tune critical-thinking capabilities in analyzing campaign performance and client objectives
• Creates campaign post-launch information such as screenshots, links and placement information to demonstrate proof of placement for clients
• Ensures key campaign needs such as pixels, floodlight tags, URLs are created, accurate and distributed to key personnel
• Builds campaign-performance reporting, inclusive of aggregating information from third-party servers and site direct reporting
• Creates and evaluates campaign effectiveness via reporting (predetermined cadences) and post-campaign analysis
• Assists in monitoring and reporting weekly on paid media performance, providing an active voice communicating optimization opportunities and challenges
• Ensures that client-approved media purchases are implemented accurately and in timely manner
• Assists in billing and reconciliation processes
• Maintain Insertion Orders, plan records, billing sheets and contact lists for vendors
• Actively engages in the media industry, looking for insights, trends and new opportunities, and works with the team to create trend documents and point of view (POV) recommendations

 

REQUIREMENTS

• Bachelor’s degree
• 1–2 years industry experience
• Knowledge of digital media landscape and desire to continue learning
• Strong math and analytical skills
• Strong communication skills (written and verbal)
• Detail-oriented with strong attention to follow-through
• Nimble and flexible to succeed in a fast-paced environment and handle ad hoc requests
• Advanced computer skills (MS Word, Excel, PowerPoint)
• Ability to learn server-based software and tools
• Knowledge of Google Analytics/Facebook/Instagram platforms is a plus
• Experience using ad servers (e.g. DCM, Atlas, Sizmek) to build and traffic ad campaigns is a plus
• Experience buying or planning programmatic campaigns is a plus
• Agency or client-facing experience a plus
• Tenacity and ability to handle heavy workload volume waves when necessary
• Proven passion for digital media
• Public speaking skills or potential public speaking skills

Company Overview

Quigley-Simpson is a full-service advertising agency located in West Los Angeles and New York that specializes in strategy, marketing, media planning and buying, brand building, creative development, production, and multicultural advertising. The agency combines the disciplines of direct response advertising with branding to create effective and accountable campaigns that enhance our clients’ return on investment. We do this for both creative and media clients. Quigley-Simpson’s extensive experience spans across television, OTT/CTV, digital, audio, print, out-of-home, collateral, direct mail, and mobile advertising.

Job Overview

The Media Buyer position plays a key role in the Media Investment group and toward the success of our clients. The buyer’s responsibility is to negotiate, purchase, optimize, and monitor performance to ensure client deliverables are achieved. Quigley-Simpson is looking for a passionate individual who understands media and the challenges we face daily with the ability to be nimble when needed. We are a collaborative group of individuals who work hard, play hard, and have fun doing it. Quigley-Simpson cares deeply about our clients and strives to engage their audience with the most effective and efficient media.  

Job Responsibilities

• Negotiate and buy profitable media for both linear and OTT; monitor buy maintenance daily such as inputting buys/IOs, making revisions, pulling reports, review pre/post logs, understand and track pacing of impressions served, optimize against benchmarks/goals, monitor performance, post wrap-ups, etc.
• Work within all types of buying, including national DRTV, hybrid, local market, OTT, etc.
• Must maintain clearances and pacing while achieving assigned goals
• Implement media plans and strategy
• Analyze media programs and reports so as to make quality buys
• Call vendors/stations for clarification on various issues and resolve discrepancies
• Develop and maintain good relationships with vendors/stations, daily contact with reps
• Liaise with other departments to ensure clients’ needs are being met
• Regularly communicate details about buys, vendor/station updates, and any research to help managers/leads make good campaign decisions
• Be an expert on the vendor/station you buy for, which includes understanding trends, marketplace, competitors, demographics of the vendor/station, programming, targeting, etc.
• Understand Traffic procedures and deadlines
• Be familiar with priority campaigns and take proactive approach to inform vendors/stations
• Understand what other departments do and how the Media Investment group fits into the company as a whole
• Understand each vendor’s/station’s restrictive programming per client(s)
• Have a basic understanding of Media Math (CPO, Ratio, CPC, CPP, CPM ROI, etc.) and know how to build a buy when given goals such as TRPs, CPP, CPM, etc.
• Must ensure accuracy in all areas of media management and buying
• Assist leads in reporting, special projects, and other miscellaneous tasks

Job Requirements

• 2 years of experience (minimum) in a media buying role (national DRTV experience preferred)
• Demonstrates solid technical and negotiating skills
• Working knowledge of Mediaocean buying software (preferred but not required)
• Proficient at problem-solving and brainstorming for thoughtful solutions
• Demonstrates intermediate proficiency with Microsoft Word and Excel
• Experience in using various media research tools such as Kantar, Nielsen, Innovid, and SRDS is preferred but not required­­