Our latest news, employee profiles, and thought leadership.
‘Tis the season for resolutions—and big advertising spend for wellness brands. Ad Age’s examination of how these brands are connecting with diet-seekers includes our new campaign for Jenny Craig. Check out the spots at Ad Age [...]
January 17, 2023
What marketers should be thinking about as we head into 2023 [...]
January 11, 2023
What industry leaders were talking about over a week of sessions [...]
November 9, 2022
Carl Fremont sat down with leaders from University of Phoenix, Paycom, and KERV Interactive to discuss the ongoing evolution of interactive TV; how advances and learnings from short-form channels like TikTok continue to inform engagement [...]
November 3, 2022
Recent news from Instagram, TikTok, and Twitter [...]
October 14, 2022
Do NFTs make sense for your business? How do they actually work? And what does it take to get started? Our informative webinar shared ways to evaluate whether NFTs are right for your brand and highlighted key considerations for activating them successfully [...]
September 20, 2022
How the evolution of interactive TV commerce helps marketers shorten the path to purchase [...]
August 26, 2022
A motion-control rig, an on-site calligrapher, and our resident hand model make some magic [...]
July 18, 2022
What you need to know about objectives, collaboration, pricing, and promotion [...]
July 6, 2022
The creator economy took center stage at the world’s largest digital content marketplace [...]
June 15, 2022
Marketers share ideas for new channels, take on the currency question, and address ethical use of data [...]
May 25, 2022
What you need to know about crypto, blockchain, gas fees and marketplaces to get started [...]
March 23, 2022
A recap of a week-long, honest conversation about our industry’s biggest challenges [...]
February 24, 2022
Look beyond the buzzwords and find out what you need to start thinking about now [...]
February 4, 2022
Nicole Ellingson weighs in on collaborating with remote teams to help travel brand clients create compelling stories for globetrotting audiences […]
January 26, 2022
While the floors were more empty, the digital venues were packed with insights [...]
January 14, 2022
Industry leaders focused on connecting with customers in a changing world [...]
December 22, 2021
A recap of Quigley’s session, “Up, Up and Away! How to Position Travel Brands for Growth in Today’s World."
November 10, 2021
Whether it’s taking readers to the stars, or delivering a complex project on time, writing novels and project management both require a mind for planning […]
July 28, 2021
Even as an end to the pandemic is on the horizon, virtual events are likely to be a part of our lives for a while […]
May 12, 2021
You might say both music and marketing are means of communication, with language that at its best connects people to each other and the world […]
April 28, 2021
Quigley-Simpson CEO Carl Fremont reassesses the Unique Selling Proposition for today’s digital marketers […]
April 14, 2021
Hear wisdom gained from working at some of the most famous, and infamous, shops in LA […]
March 10, 2021
There’s no shortage of in-world advertising in film and TV, but usually the fiction is more send-up than depiction. This Top 5 highlights fictional campaigns that might actually work […]
March 3, 2021
You’re not just making a video. You’re creating an experience for your audience […]
December 16, 2020The goals of generating revenue and building brand loyalty need not work at cross-purposes […]
November 4, 2020
When I was a little girl, I would dream of traveling the world. My imagination was sparked by my older brother […]
September 3, 2020
Brands and agencies will not only help make immersive media possible but also make it a better experience for everyone […]
August 26, 2020
ECD Sariah Dorbin answers some tough questions about diversity and inclusion, content creation in a pandemic, and more in this SHOOT Magazine interview. […]
August 13, 2020A best practice for branded content is ensuring that the creative agency plays an active and engaged role from start to finish, since we believe that including the creative team produces a superior end product. Here’s why. […]
July 21, 2020