Carl Fremont: “Back to the Future” With Brand and Demand
CEO Carl Fremont joined host Rob Kischuk on the The Marketing Agency Leadership Podcast, presented by Converge, to discuss how our agency roots in direct response impact our work for today’s direct-to-consumer brands […]
QUIGLEY-SIMPSON NOW + NEXT: THE BEST OF IAB ALM
From the end of cookies to the beginning of the post-COVID world, industry leaders talk about today’s big issues […]
CO-FOUNDER RENEE YOUNG EMPHASIZES THE VALUE OF DIVERSITY AT THE LA BUSINESS JOURNAL’S DE+I SYMPOSIUM
As part of the Los Angeles Business Journal’s 2021 Diversity, Inclusion + Equity Symposium, our Co-Founder, Renee Young, joined other inspiring LA leaders […]
CEO CARL FREMONT TALKS ABOUT FINDING THE SWEET SPOT BETWEEN BRAND AND DEMAND
Carl shares his insight with Michael Winn on the Digital Marketing from Digital Opps podcast […]
EXECUTIVE CREATIVE DIRECTOR SARIAH DORBIN SHARES ADVICE FOR ASPIRING CREATIVES ON THE A-LIST PODCAST
Hear wisdom gained from working at some of the most famous, and infamous, shops in LA […]
MY TOP 5: FICTIONAL AD CAMPAIGNS
There’s no shortage of in-world advertising in film and TV, but usually the fiction is more send-up than depiction. This Top 5 highlights fictional campaigns that might actually work […]
OUR 2020 ESCAPES
Creative ways our people have relaxed, revived and reconnected during the pandemic […]
CES 2021 was the first-ever all-digital Consumer Electronics Show, featuring over 100 hours of conference programming.
CES 2021 ROUNDTABLE HIGHLIGHTS
Join our expert panel for a wide-ranging discussion about this year’s Consumer Electronics Show […]
QUIGLEY-SIMPSON CES 2021 RECAP
What industry leaders are saying about addressability, AI, social responsibility and preparing for a world returning to some degree of normalcy […]
10 TIPS FOR CREATING MORE CAPTIVATING 360 VR VIDEOS
You’re not just making a video. You’re creating an experience for your audience […]
Marketers and their clients must show that they respect the data and provide—in plain English—a clear explanation of the bargain they are making with consumers.
- Art Binder
THIRD-PARTY DATA IS IN A TRANSITION PERIOD
In 2018, consumers learned all about third-party data—the data collected not by the companies they are directly interacting with online […]
WHAT IS THE ROLE OF DRTV IN A MEDIA LANDSCAPE DOMINATED BY DIGITAL?
Marketers who think of themselves as “digital-first” shouldn’t limit themselves to being “digital-only,” as there is still an important role for TV, more specifically DRTV, in the marketing mix […]
THE ENDLESS PURSUIT OF PERSONALIZATION IS KILLING YOUR BRAND
Here’s How to Strike a Better Balance […]
CO-PRESIDENT DURYEA RUFFINS NAMED A CAMPAIGN US DIGITAL 40 OVER 40 HONOREE
The award honors “executives for their noteworthy contributions across advertising, marketing, media, technology and communications…” […]
ADVERTISING WEEK 2020: THE MISSION OF PURPOSE-DRIVEN BRANDS DURING COVID-19
As part of Advertising Week 2020, Quigley-Simpson Co-President Duryea Ruffins sat down with nonprofit leaders to discuss the impact of COVID-19 on their mission to effect change. […]
MY TOP 8: ITALIAN REDS
Eric Koehler’s Top 8: Italian Reds […]
The goals of generating revenue and building brand loyalty need not work at cross-purposes.
- Daniel Quentin Zuber
IS TRANSACTIONAL SOCIAL ADVERTISING DAMAGING YOUR BRANDING EFFORTS?
The goals of generating revenue and building brand loyalty need not work at cross-purposes […]
CO-PRESIDENT DURYEA RUFFINS TO HOST AN ADVERTISING WEEK 2020 SESSION
How Purpose-Driven Brands Can Still Effect Change in These Difficult Times […]
NICOLE CUNNINGHAM, Associate Media Director AND Clothing Shop Owner
At Quigley-Simpson, we always put our clients first – and the same is true for my own clothing shop business, Canyon Vintage. […]
TRAVEL DREAMS REIMAGINED IN 2020
When I was a little girl, I would dream of traveling the world. My imagination was sparked by my older brother […]
GREAT MINDS ON APPLE PODCAST WITH CARL FREMONT
To understand where advertising is going, you need to know what came before. Carl Fremont was there […]
IS THE AGE OF IMMERSIVE MEDIA OVER OR JUST BEGINNING?
Brands and agencies will not only help make immersive media possible but also make it a better experience for everyone […]
SCOTT MARSDEN, EVP, Media & Analytics AND Girl Dad
How does each role effect the other? What is similar and what’s different? A: Part of the everyday in my role is to provide […]
MY TOP 5: THINGS TO MAKE AND EAT
Margaret Bethea’s Top 5—Things to Make and Eat […]
ECD SARIAH DORBIN ON INCREASING DIVERSITY & INCLUSION
ECD Sariah Dorbin answers some tough questions about diversity and inclusion, content creation in a pandemic, and more in this SHOOT Magazine interview. […]
LEONDRA JAMES, Manager, Analytics & Data Science AND Violinist
How does each role effect the other? What is similar and what’s different? A: At Quigley-Simpson, I oversee the analytic initiatives […]
CONSUMER SENTIMENT ROUNDUP: COVID-19 AND TRAVEL
We’re measuring consumer sentiment regarding travel amidst the COVID-19 pandemic. Read on for a summary of our latest findings. […]
We advise that the creative agency team have a seat at the table.
- Kelly Green
HOW TO GET THE MOST FROM YOUR BRANDED CONTENT INVESTMENT
A best practice for branded content is ensuring that the creative agency plays an active and engaged role from start to finish, since we believe that including the creative team produces a superior end product. Here’s why. […]
QUIGLEY-SIMPSON WINS 4 TELLY AWARDS
This year, Quigley-Simpson took Gold for Online Commercials, as well as two awards for Branded Content […]
CEO CARL FREMONT’S ADVICE TO MARKETERS IN AD AGE
Let customers lead based on their new behaviors in a business-as-unusual world. There’s no magic switch when it comes to […]
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let's talk
We work like you do. Virtually. In
person. Phone. Zoom. Whatever.© 2020-2021 Quigley-Simpson & Heppelwhite
-
let's talk
We work like you do. Virtually. In
person. Phone. Zoom. Whatever.© 2020-2021 Quigley-Simpson & Heppelwhite
-
let's talk
We work like you do. Virtually. In
person. Phone. Zoom. Whatever.© 2020-2021 Quigley-Simpson & Heppelwhite