How NFTs Really Work Part 2: Marketing Your NFT
What you need to know about objectives, collaboration, pricing, and promotion [...]
July 6, 2022Our latest news, employee profiles, and thought leadership.
What you need to know about objectives, collaboration, pricing, and promotion [...]
July 6, 2022Bangkok, tigers, and a book a week [...]
June 30, 2022The creator economy took center stage at the world’s largest digital content marketplace [...]
June 15, 2022Quigley is thrilled to announce that Jerry Sommerville has joined the agency in a new role as VP, Activation. Jerry […]
June 8, 2022Marketers share ideas for new channels, take on the currency question, and address ethical use of data [...]
May 25, 2022In its second year sending participants to the 4A’s Institute of Advanced Advertising Studies and its acclaimed pitch competition, the agency salutes paid social supervisor Christian Ward and team Los Seis for bringing home this year’s trophy [...]
May 25, 2022Group Account Director Suzie Bao shares the important context behind AANHPI Heritage Month this May and why celebrating the achievements of Asian Americans, Native Hawaiians, and Pacific Islanders means recognizing their diverse histories and ongoing challenges [...]
May 24, 202211 Organizations Aiding the Most Vulnerable Ukrainians [...]
April 6, 2022Talking inspiration, challenges, and opportunities with our team [...]
March 24, 2022What you need to know about crypto, blockchain, gas fees and marketplaces to get started [...]
March 23, 2022Hogsmeade, Alice in Wonderland, and how games could solve the world’s biggest problems [...]
March 3, 2022A recap of a week-long, honest conversation about our industry’s biggest challenges [...]
February 24, 2022To combat fatigue in front-end performance, modern DRTV advertisers have adopted a more holistic and integrated ecosystem approach to their marketing efforts. This methodology aligns all aspects of the marketing campaign into one cohesive environment—including initial strategy, offer and product messaging, media, consumer experience, testing, analytics, and CRM [...]
February 10, 2022Look beyond the buzzwords and find out what you need to start thinking about now [...]
February 4, 2022Nicole Ellingson weighs in on collaborating with remote teams to help travel brand clients create compelling stories for globetrotting audiences […]
January 26, 2022Forbes sits down with Renee for a look at her professional origins and the life-altering experience that influenced her purpose-driven leadership style [...]
January 20, 2022While the floors were more empty, the digital venues were packed with insights [...]
January 14, 2022Treasure hunts, dragons, and dim sum [...]
January 6, 2022Industry leaders focused on connecting with customers in a changing world [...]
December 22, 2021Brie for breakfast, Victorian Steampunk, and moon gazing [...]
December 9, 2021For designers like Rodarte and Oscar de la Renta, it wasn’t enough to stream their runway shows to Amazon Live. The experience included the chance to purchase limited-time products directly on the livestream’s carousel [...]
December 2, 2021A recap of Quigley’s session, “Up, Up and Away! How to Position Travel Brands for Growth in Today’s World."
November 10, 2021The end of cookies and ever-increasing media fragmentation were big subjects on everyone’s minds. Measurement and attribution were still matters of discussion, as well as how these changes are shifting roles and responsibilities within agencies […]
October 27, 2021Dark patterns have been around for as long as people have traded goods and services. But in today’s digitally connected world, where the path to purchase has been shortened to a click, where data is mined, shared, and accessed on levels unimaginable, where elections are fought, where bills are paid, where governments are managed, and where people seek to be entertained, dark patterns matter more than ever […]
October 20, 2021Google recently postponed the deprecation of third-party cookies inside its Chrome browser, and while that's a boon for advertisers ever-reliant on the mountain of data and opportunity cookies provide, it is another loss for the consumer […]
October 6, 2021Quigley-Simpson selects Magnite as preferred SSP with an upfront-style omnichannel commitment and focus on CTV […]
September 2, 2021IAB NewFronts was a week-long, virtual conference that gave media professionals a first look at the latest digital content, trends, and innovations [...]
August 7, 2021Whether it’s taking readers to the stars, or delivering a complex project on time, writing novels and project management both require a mind for planning […]
July 28, 2021Direct mail may not take up much room in today’s marketing plans, but its test-and-learn mindset still has relevance in the age of big data […]
June 24, 2021Chrysler Building
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