CEO Carl Fremont in AdAge: What Today’s Marketers Can Learn From the Direct Mail Era
Direct mail may not take up much room in today’s marketing plans, but its test-and-learn mindset still has relevance in the age of big data […]
June 24, 2021Our latest news, employee profiles, and thought leadership.
Direct mail may not take up much room in today’s marketing plans, but its test-and-learn mindset still has relevance in the age of big data […]
June 24, 2021In an interview with Authority Magazine, CEO Carl Fremont discusses the e-commerce boom under COVID, its long-term impact on in-person retail, and why customer service remains critically undervalued […]
June 2, 2021Scott Marsden, EVP Media & Analytics, convened a panel of industry thought leaders to address the impact of new consumer privacy regulations on digital marketers […]
May 27, 2021Even as an end to the pandemic is on the horizon, virtual events are likely to be a part of our lives for a while […]
May 12, 2021From the end of cookies to the beginning of the post-COVID world, industry leaders talk about today’s big issues […]
May 6, 2021Quigley-Simpson CEO Carl Fremont reassesses the Unique Selling Proposition for today’s digital marketers […]
April 14, 2021From the end of cookies to the beginning of the post-COVID world, industry leaders talk about today’s big issues […]
March 31, 2021Carl shares his insight with Michael Winn on the Digital Marketing from Digital Opps podcast […]
March 18, 2021Hear wisdom gained from working at some of the most famous, and infamous, shops in LA […]
March 10, 2021Join our expert panel for a wide-ranging discussion about this year’s Consumer Electronics Show […]
February 3, 2021What industry leaders are saying about addressability, AI, social responsibility and preparing for a world returning to some degree of normalcy […]
January 22, 2021In 2018, consumers learned all about third-party data—the data collected not by the companies they are directly interacting with online […]
December 9, 2020Marketers who think of themselves as “digital-first” shouldn’t limit themselves to being “digital-only,” as there is still an important role for TV, more specifically DRTV, in the marketing mix […]
December 2, 2020Here’s How to Strike a Better Balance […]
November 18, 2020As part of Advertising Week 2020, Quigley-Simpson Co-President Duryea Ruffins sat down with nonprofit leaders to discuss the impact of COVID-19 on their mission to effect change. […]
November 9, 2020The goals of generating revenue and building brand loyalty need not work at cross-purposes […]
November 4, 2020When I was a little girl, I would dream of traveling the world. My imagination was sparked by my older brother […]
September 3, 2020To understand where advertising is going, you need to know what came before. Carl Fremont was there […]
September 3, 2020Brands and agencies will not only help make immersive media possible but also make it a better experience for everyone […]
August 26, 2020A best practice for branded content is ensuring that the creative agency plays an active and engaged role from start to finish, since we believe that including the creative team produces a superior end product. Here’s why. […]
July 21, 2020With the lockdown beginning to ease in some parts of the country, the question on many minds is, Will people […]
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